Our Company
Mission Olympic
Wanted: Germany's Most Active City!
In 2007,
German cities were invited to present local projects and initiatives that enable and motivate their citizens to become more physically active, with a special award for the best initiatives for "Sports and Activity at Schools."
Ninety-eight cities applied during the first year of the competition, of which 40 were selected by a jury that included prominent politicians, scientists, athletes and personnel from the media and
- Initiatives that support joint physical activity
- Initiatives that create new sports areas and places
- Initiatives that encourage integration through sports
- Initiatives that motivate sports and physical activity in the workplace
More than 2,000 civil initiatives were activated, and five cities were selected to participate in the final round of the project. Those five cities organized a three-day "Festivals of Sports," during which local sports clubs and private and civil initiatives presented their programs and motivated festival-goers to participate in the activities. Visitors were encouraged to discover new sports opportunities to fit their personal interests and to incorporate them into their lifestyles. Approximately 320,000 people attended the festival.
The jury will name "Germany's Most Active City" based on the results of the application period, the private initiatives, and the activation of the Festivals of Sports. The winning city will receive a cash prize of €100.000.
In addition to engaging German communities in hands-on physical activity, the program had a broad and potentially long-term impact, with the University of Paderborn evaluating the initiatives and their results and sharing best practice examples with all German cities.
Visit the official website for more information (German).
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