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THE COCA-COLA COMPANY ANNOUNCES "ARE YOU GOING TO HOLLYWOOD" SWEEPSTAKES AT T.G.I. FRIDAY'S®

Promo Will Award Three Prize Trips for Two to AMERICAN IDOL Finale

ATLANTA, April 14, 2010  -  From now through April 30, guests at participating T.G.I. Friday's restaurants in the U.S. who purchase a Coca-Cola® beverage along with an entrée from Friday's® new Fan Favorites Menu may win one of three trips for two to Los Angeles to attend the two-night, star-studded American Idol Finale on May 25 - 26, 2010.

The Coca-Cola Company (Coca-Cola) has been an official sponsor of the number one-rated television program, American Idol, for all of its nine seasons. American Idol airs on Tuesdays and Wednesdays on FOX. Coca-Cola has joined forces with T.G.I. Friday's, a leading casual dining restaurant chain in the U.S., to offer the only casual dining foodservice promotion with American Idol this season.

"The American Idol phenomenon is bigger than ever and we are excited and proud to announce that through our partnership with this show, T.G.I. Friday's is offering consumers the chance to win trips to see the American Idol Finale," said Susan Gambardella, vice president of Sales, Central Region, Coca-Cola North America Foodservice and On-Premise. "We know this sweepstakes will encourage more consumers to enjoy Friday's Fan Favorites entrees with a Coca-Cola beverage this month."

John Neitzel, president and chief operating officer of T.G.I. Friday's USA, said, "With Friday's Fan Favorites Menu and the "Are You Going to Hollywood" Sweepstakes, our guests can enjoy great Friday's food and Coca-Cola products, discover that unmistakable 'Thank God It's Friday's' attitude and perhaps find themselves and a guest sitting at the Idol two-night season Finale in late May. It's the stuff dreams are made of and it's all brought to you by Coca-Cola and T.G.I Friday's, where good times come together."

Friday's guests who purchase a Coca-Cola product along with an entrée from the Fan Favorites Menu will receive a game card containing a unique code and will be directed to enter their code at www.cokeidoltgifsweeps.com to be entered in the "Are You Going to Hollywood" Sweepstakes. From those entries, there will be three grand prize winners selected who will receive trips to the American Idol Finale. Each day, there will be 25 instant winners of $25 Friday's Gift Cards and each week, there will be one instant $5,000 cash winner. Every game card includes a Buy One Entrée, Get One Free with the purchase of an appetizer coupon valid on a future visit though May 31, 2010. For the Official Rules, and for information on an alternative method of entry, go to www.cokeidoltgifsweeps.com.

News about T.G.I. Friday's can be followed on Facebook (http://www.facebook.com/TGIFridays), Twitter @TGIFriday'sNews, YouTube (http://www.youtube.com/TGIFridaysNews) and T.G.I. Friday's Media Room (http://fridays.mediaroom.com/)

About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Along with Coca-Cola®, recognized as the world's most valuable brand, the Company's portfolio includes 12 other billion dollar brands, including Diet Coke®, Fanta®, Sprite®, Coca-Cola Zero®, vitaminwater, Powerade®, Minute Maid®, Simply® and Georgia® Coffee. Globally, we are the No. 1 provider of sparkling beverages, juices and juice drinks and ready-to-drink teas and coffees. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate of 1.6 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that protect the environment, conserve resources and enhance the economic development of the communities where we operate. For more information about our Company, please visit our website a www.thecoca-colacompany.com.

About T.G.I. Friday’s
With more than 900 restaurants in 60 countries, including approximately 600 restaurants in the U.S., T.G.I. Friday's offers great food, innovative drinks and a unique experience filled with flair and a Thank God It's Friday's™ attitude. Friday's authentic, engaging atmosphere makes it the perfect place to escape, socialize and connect with people while getting a rejuvenating second wind. Members of Give Me More Stripes®, Friday's guest recognition program, receive free stuff and special perks year-round. As the original casual dining restaurant, T.G.I. Friday's has a rich heritage which includes being credited with popularizing Happy Hour, Long Island Iced Tea and Loaded Potato Skins. T.G.I. Friday's is also famous for its flair bartenders, approximately 7000 of whom compete annually for the title of the "World's Greatest T.G.I. Friday's Bartender." Carlson Restaurants Worldwide Inc., the parent company of TGI Friday's Inc., is a privately held company owned by Minneapolis-based Carlson, a world leader in the hospitality and travel industries. As of April 2010, Carlson Restaurants Worldwide owns, operates, franchises or licenses more than 1,000 restaurants in 60 countries. For more information, visit http://www.fridays.com.

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